Promotion Celebrates Launch of New Card
Southlake, TX June 7, 2010 – To celebrate the launch of the new Travelocity Rewards American Express® Card, issued by Barclaycard US, five different dream trips will be awarded to the Grand Prize Winners of an exciting sweepstakes that will run during the summer of 2010.
Grand Prize Winners will receive one of five dream trips to Chile, New Zealand, South Africa, Switzerland and Orlando. Exciting travel benefits include:
"The sweepstakes is a fun way to commemorate the launch of our new card program," said Victoria Treyger, Chief Marketing Officer, Travelocity. "With its accelerated rewards earning capability, the new Travelocity Rewards Card is all about getting people on the road for award travel. By using the Card for all of their spending, all Travelocity customers can be that much closer to their own dream trip."
With the new Travelocity Rewards American Express Card, which carries an annual fee of $39, Cardmembers can take advantage of a comprehensive, easy-to-use and generous program that enables them to earn 5 points for every $1 spent at Travelocity. In addition, Cardmembers can choose from one of three categories – restaurant, groceries or gas – to earn an additional 2 points for every $1 spent within their selected category and 1 point for every $1 spent on all other purchases. Cardmembers can also opt for a version of the Travelocity Rewards American Express Card, which carries no annual fee and offers 3 points for every $1 spent at Travelocity and 1 point for all other purchases.
With the Travelocity Rewards American Express Card, Cardmembers are able to redeem their points faster and for more value compared to other mileage programs. While other airline mileage programs commonly require consumers to redeem a minimum of 25,000 miles on "saver awards," Travelocity makes it easier to cash in for reward travel with no restrictions. For example, Cardmembers can receive $50 off their travel booking starting with just 5,000 points or earn free travel worth up to $400 with only 20,000 points.
The Travelocity Rewards American Express® Card is being marketed through the Travelocity web site, email, web advertising and direct mail. American Express is the official Card of Travelocity.
Consumers can enter the sweepstakes by completing a brief, online enrollment form found at a specially created web destination at: www.travelocity.com/take5.
The deadline for entries is September 15, 2010. Winners will be selected on or around September 28, 2010. Photos from the dream trips will likely start to appear on the Travelocity website during and after the dream trips.
Consumers are not required to be Cardmembers and no purchase is necessary to enter.
About Travelocity Global
Travelocity® is committed to being the traveler's champion -- before, during and after the trip – and provides the most comprehensive and proactive guarantee in the industry (http://www.travelocity.com/guarantee). This customer-driven focus, backed by 24/7 live phone support, competitive prices and powerful shopping technology has made Travelocity one of the largest travel companies in the world. Travelocity also owns and operates: Travelocity Business® for corporate travel; igougo.com, a leading online travel community; lastminute.com, a leader in European online travel; and ZUJI, a leader in Asia-Pacific online travel. Travelocity is owned by Sabre Holdings Corporation, a world leader in travel marketing and distribution.
About Barclaycard US
Headquartered in Wilmington, Del., Barclaycard US creates customized, co-branded credit card programs for some of the country's most successful travel, entertainment, retail and financial institutions. The company employs 1,600 associates and was named a Top Employer in Delaware in 2009. For more information please visit www.barclaycardus.com.
Barclaycard, part of Barclays Global Retail Banking division, is a leading global payment business which helps consumers, retailers and businesses to make and accept payments flexibly, and to access short-term credit when needed.
The company is one of the pioneers of new forms of payments and is at the forefront of developing viable contactless and mobile payment schemes for today and cutting edge forms of payment for the future. It also issues credit and charge cards to corporate customers and the UK Government. Barclaycard partners with a wide range of organizations across the globe to offer their customers or members payment options and credit.
Barclaycard operates in the United States, Europe, Africa and the Middle and Far East.
For further information about Barclays, please visit www.barclays.com.